Art and design have become the vehicle in which the voices of the young and old, the near and far can be heard and appreciated. Ghana to the world is a creative initiative spearheaded by the collective known as Suits and Streets.
The shop site is a mixture of fashion and cultural expression. The items on the site have the minimal design with the slogan ‘Ghana to the World’ on the front of hoodies and T-shirts. The first thing the visitor to the site see is a welcome video that has minimal dialogue but a hypnotic beat that plays over scenes of a Ghana, black power and Martin Luther King Jr.
The brand may be rooted in New York but there is a clear message of Ghanaian unity, the pieces are extremely wearable and the epitome of cool.